"The Order" is a jewellery collection by Daria Belyakova, the founder of Arch(e)type architectural bureau. The name refers to an iconic form of architectural method formed in ancient Greece. The uniqueness of this jewellery collection lies in the continuity of the worldwide architectural tradition.
Architecture is a style-forming art. It not only organizes human space, but also influences our world view and lifestyle. The visual basis for decorations presented here is one of the order system elements — the column. The shaft of the column is the core of the order, its support. It is the column that holds the rest of the structure — the entablement. The shape of the column is not reproduced in our jewelry collection directly. The shape of jewelry pieces resembles the cross-section of a column. The prototype was not an abstract column with no historical context.
The jewellery collection consists of three groups. Each group is based on masterpieces of world architecture from different epochs and in various styles: the pyramid of Djoser, Parthenon and Kazan Cathedral in St. Petersburg. The Order jewelry collection is not just a reflection of the man of today's image, it is a sign of involvement into the universal art processes and memories of the cultural heritage underpinning the ideals of modernity.
Daria Belyakova is an architect and designer who studied in Moscow, Italy and the UK under the supervision of world's best architects and art theorists. She founded the Arch(e)type bureau in 2015. In 2020 she won ELLE DECORATION International Award as Architect of the Year.
Daria Belyakova on the creation of her jewellery collection: "I have long wanted to work in a new direction, away from the arrangement of space around people, but directly with people, their aspirations and rhythm of life".
"The Order" collection was based on architecture. On the one hand, it meant to stick to our own roots. On the other hand, it gave us room for experiment: how to make a piece of jewelry speak the structural, architectural language.
Columns were first used in Djoser pyramid. Djoser's architectural complex in Saqqara is a unique structure: the first pyramid-shaped tomb of a pharaoh in Egyptian history and one of the earliest (extant) examples of the use of a stone column in world architecture. Columns were used everywhere in subsequent epochs. Modified and transfigured, columns are found in all historical styles of architecture.